AUSTIN M WAHL
Art Direction, Brand & Marketing Design
Featured in Forbes (2024) and Oprah's Favorite Things (2025), I'm a Portland-based graphic designer with a background in Fine Arts and Environmental Biology. I build brand identities, integrated marketing campaigns, and visual systems that blend thoughtful storytelling with measurable business impact, including campaigns that achieved +29% ROAS, 11x Pinterest ROAS, +200% organic revenue growth, and $200K+ in monthly SMS revenue. Whether I'm designing a brand system, illustrating a campaign, or producing a print catalog, I believe the best creative work is equal parts strategic, collaborative, and beautifully crafted.
Let's create something exceptional together. Feel free to reach out at austinwahl87@gmail.com.
You can also find more of my personal work and ongoing creative experiments on Instagram @no.1_auswahl.
The Carly ESTATE BRand Package
Collaborated with The Carly Estate to redefine the brand through a complete visual identity refresh, creating a custom logo, comprehensive brand package, and tailored design assets that established a cohesive and elevated brand presence.
Dansk Købenstyle Packaging Update 2025
I originally worked on developing this packaging design in 2023 as part of a larger team, helping to oversee its production for Dansk teak products. In 2025, I refreshed the entire Købenstyle cookware packaging line to align with the style we had established earlier.
VIP (VERY IMPORTANT PLATES) PLATES
Working with the founder and owner of Studio Tigress in collaboration with Crow Canyon Enamelware I created the designs for both these enamel plates and the packaging. This product was featured on Forbes “Top Home And Decor Gifts Under $100” in 2024 and OPRAH’s Favorite Things 2025.
Dansk Emails
In 2025 I led a created a new visual ID for the Dansk Email Marketing updated the design systems and implemented auto layout in figma for enhanced efficiency in design production.
the design layout and style was inspired by the work of Tom Mcelligott a advertiser from the 1970-80’ as well as archival Dansk marketing materials. I wanted to the to ground the brand in its heritage while also maintain a sense of humor and modernity to the designs.
Schoolhouse Emails
From 2022 to 2025, I led and developed all email design for Schoolhouse. Through a consistent and strategic design approach, the brand experienced year over year growth in engagement and subscriber rates, contributing to nearly 44 million dollars in revenue in 2025. I focused on clean, intentional design aligned with brand guidelines, allowing the quality of the product and imagery to stand out while maintaining a cohesive and effective customer experience.
Schoolhouse Catalogs
I served as the lead designer for Schoolhouse's Spring and Holiday 2024 print catalogs, overseeing the projects from concept through production. I developed the editorial layout and pagination, established the visual direction, and performed detailed photo retouching to ensure a cohesive and elevated brand presentation. Throughout production, I partnered closely with the print vendor to manage press-ready files, review proofs, and ensure the final catalogs met the highest standards of quality, color accuracy, and craftsmanship.
Schoolhouse Fall/Winter Campaign 2025
As Senior Designer at Schoolhouse, I led the development of the visual identity for the Fall/Winter 2025 campaign, Future Comforts. This work included the creation of a bespoke campaign logo, a custom typography system, and a defined color palette, as well as the design and rollout of unique email templates to ensure cohesive execution across all customer touch points.
Calendars For Schoolhouse 2024-2025
As Senior Visual Designer at Schoolhouse | Dansk | Food52, I juggle a wide range of creative responsibilities—everything from digital marketing campaigns and web design to catalog concepting and layout. Each year, I collaborate closely with the VP of Design to craft the seasonal vision, guiding it from early drafts to polished final product. It's a fast-paced, hands-on role that keeps me on my toes—and I wouldn’t have it any other way.
Stumptown Marketing & Sales Material 2017-2022
I started as a barista at Stumptown Coffee Roasters in 2013 and had the pleasure of growing into a variety of roles over the years. From managing cafés to diving into sales, and eventually landing in marketing and design, it was a rich journey. Here are a few projects I had the chance to work on along the way.
HDBW Apparel
Working closely with Wyatt Strand, I developed a collection of graphics for his lifestyle brand, HDBW (Hair Done By Wyatt). Drawing inspiration from NASCAR and motocross culture, the designs channel the bold energy, racing aesthetics, and DIY spirit that shaped Wyatt's upbringing, translating those influences into a cohesive apparel collection.